Why Coca-Cola’s new logo has the internet calling Diet Coke a ‘fridge cigarette’ again
A cold Diet Coke—sometimes paired with a shot of espresso—has become one of social media’s favorite afternoon rituals. Gen Z even gave it a nickname: the “fridge cigarette.” That’s why it was so strange when Coca-Cola introduced a new font that eerily resembled an iconic one straight out of the cigarette world. “Coke and Marlboro…